Leads go cold
Homeowners request quotes from three companies. The first one to call back usually wins the job.
Ads for home services
More booked estimates for your home services business.
For roofers, HVAC, plumbers, landscapers, remodelers and cleaners. We run your Facebook, Instagram and Google ads and make sure every lead gets a call back before your competitor's.
Sound familiar?
Why ads stop working for most contractors.
Ads send people to the homepage
A general website makes people hunt for the offer. A page built for one service and one area converts better.
No idea what a job really costs
Without call and form tracking, you can't tell which ads book jobs and which only burn budget.
What you get
A complete system, not just ads.
- Service-area campaigns on Meta and Google, built around your highest-value jobs
- A landing page for each service, with your reviews and before/after photos
- Instant lead replies and reminders so no estimate request sits unanswered
- Monthly report: spend, leads, cost per lead and booked estimates
- Optional video ads from Rocky Dog Studios: crews at work, finished projects, real customers
Questions
Home services FAQ.
Facebook or Google, which is better for contractors?
Google catches people searching right now ("roof repair near me"). Facebook and Instagram reach homeowners before they search, and suit seasonal offers and bigger projects. Most home services businesses do best with both. The audit tells you where to start.
Can you target only my service area?
Yes. Campaigns are limited to the zip codes or radius you serve, and we can bid harder in the areas with your best jobs.
What does it cost?
$500 setup per ad platform, then 15% of ad spend with a $750/month minimum. Ad spend is billed at cost. See full pricing.
Free ad audit
See what your ads should be booking.
We'll review your ads, website and lead follow-up and send a short plan with a recommended budget.